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Writer's pictureAaryn Lynham

Sales Promo Print Ad: CCI Wireless

About

CCI Wireless is an innovative communications technology company that delivers custom connectivity solutions to under-served and under-connected, made possible by Canadian ingenuity and customer-first attitude.


CCI Wireless (Corridor Communications Inc.) is an Internet Service Provider specializing in innovative wireless connectivity solutions for hard-to-reach places. Our purpose is to power communities to their potential, by providing high speed internet to the under-served and under-connected areas of our country.


As of 2019, CCI is Canada’s second-largest WISP (Wireless Internet Service Provider), which a network footprint stretching across B.C., Alberta, Saskatchewan and Manitoba. In our home province of Alberta, we cover 200,000+ square kilometers, and we reach 110,000 rural and remote households and businesses, including more than 7,000 households across 17 Indigenous Peoples’ reserves.


Vital Networks Ltd. is an authorized agent for CCI Wireless that is located in East Central Alberta. The costs for this print ad were split between the corporation and the agent to promote sales leading into the end of 2019.


Project Overview

Using Adobe InDesign I drew on brand standards to develop this graphic that was 6.5" wide and 11.75" tall, to be printed in a newspaper. Using design principles, corporate colours and typeface I re-designed this print ad to be on-brand. The newspaper had originally designed an advertisement but it was not up to standard so I created this second version from scratch in under one hour. This ad was published in The Community Press newspaper for East Central Alberta in December 2019.

 

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